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Satya Nag Champa by Shrinivas Sugandhalaya (BNG) is a classic among Indian masala incense sticks. This small square 10 g pack contains the famous Nag Champa fragrance in a particularly compact format and comes from Shrinivas Sugandhalaya (BNG) in Bangalore, India.
The Satya composition combines warm sandalwood notes with a floral, slightly spicy and resinous character. The champaka flower is one of the defining floral notes of this fragrance style. The fragrance became so well known worldwide that “Nag Champa” is now used far beyond Satya to describe an entire family of Indian incense fragrances.
Satya Nag Champa is produced as Masala Agarbathi. In this traditional Indian method, the aromatic ingredients are blended into a fragrant mixture and rolled around a bamboo stick. This manufacturing method differs from dipped incense sticks, in which a pre-made stick is subsequently perfumed.
The history of Shrinivas Sugandhalaya dates back to 1964 and its founder, Shri K. N. Satyam Setty. Particularly unusual is the fact that Satyam Setty himself had no sense of smell. He studied traditional Indian knowledge of fragrances and incense and developed an incense composition that would later become famous worldwide.
The name Nag Champa is also linked to this history: “Nag” is said to derive from the name of his son Nagaraj, while “Champa” refers to the champaka flower.
Today, there are two official Satya product lines from Shrinivas Sugandhalaya: BNG from Bangalore and MUM from Mumbai. This pack specifically comes from Shrinivas Sugandhalaya (BNG) LLP in Bangalore.
Light the tip of the incense stick, allow it to burn briefly, then gently blow out the flame. Place it in a suitable incense holder and allow it to smoulder slowly. Use only on a heat-resistant surface and never leave burning incense unattended.
